Simple Analytics is a privacy-first website analytics software that is GDPR and PECR compliant, doesn’t use cookies, and provides you with the basic website data via a single-page dashboard.
A simpler Google Analytics alternative that helps website owners, SEOs, and marketers find the data they need
The top part of the dashboard shows you the main metrics nearly every web analytics software collects. These metrics include the number of visitors, live visitors, time on page, and the number of page views in the given period.
From the date selection, you can choose a few preselected date ranges like today, past week, month, 3 months, or a year or choose your custom date range. There are no limits on data retention which means you can go as far back as when you first started using Simple Analytics if you wish.
The graph shows the page views and/or visitors given your chosen date range. You can click on individual days on the graph to get a complete overview of page views, and visitors for that day, along with changing the rest of the analytical data like referrals, pages, devices, browsers, and countries that Simple Analytics collects.
Even though Simple Analytics doesn’t use cookies, you’ll still be able to set up automated event tracking to help collect data from events you set up. That might be outbound clicks, clicks to your newsletter signup, digital downloads, or other pages.
You can see your site’s performance and see which buttons are being clicked to help improve your site for conversions, which is essential for any small business or website that wants to make money.
With Simple Analytics, you can also set up automated reports to be emailed to others in your team or whoever wants to be kept in the loop about your site’s performance weekly or monthly.
One advantage of Simple Analytics over some other web analytics software is that you can import your data from Google Analytics. Importing your GA data means you’ll not miss out on the metrics that Simple Analytics lets you track when you switch.
You might miss out on other data that Simple Analytics doesn’t collect, but if you’re switching to Simple Analytics, you probably don’t need it anyway.
When exporting, you can also use the API o UI to export your data from Simple Analytics into various forms, including CSV, JSON, and XLSX.
You can sign up for a 14-day free trial, no credit card required, or pick from one of their 3-tier plans starting from £9/month (yearly billing), which gives you up to 100,000 data points per month and ranges up to £99/month (yearly billing) with over 1 million data points.
The Starter plan is £19 a month on a month-to-month basis, which makes it over 50% cheaper to pay yearly than monthly.
You also get more users, more websites to track, and better support the more you pay.
Simple Analytics offers a 14-day free trial on sign-up. No credit card is needed, so you can simply try them out safely in the knowledge you won't be billed when it ends.
At the end of your trial, you can pick from three plans which differ based on the number of data points per month, number of users, and type of support you get.
Yearly billing is over 50% cheaper than monthly billing for the Starter plan.
